Testing Your Creative: Simple Changes with Big Effects
schedule 1:10:01 hearing English visibility 417 views

Generating and maintaining compelling creative can be a daunting task in PPC, however, it is one of the most impactful strategies for increasing traffic, lowering costs, and boosting revenue. Carrie Albright, Account Executive at Hanapin Marketing, will share actionable steps to formalize your ad copy testing process to maximize conversion rates and optimize click-through-rates.

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Carrie Albright, Senior Account Manager at Hanapin Marketing in Bloomington, IN

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